Match.com
Price check: One week free; $34.95 for three months
Who’s there: The Barnes & Noble crowd: upmarket, big-city dwellers, 21 to 49 years old. About half the users are male.
Best feature: Matches are two-way, and e-mail alerts tell you when appealing members register
Love@AOL
Keyword: Romance
Price check: Free to AOL’s 15 million members
Who’s there: ““The same as AOL,’’ says the company. So, from Meg Ryan to creepy chat denizens; 65 percent male.
Best feature: Majority of profiles include photos. By Feb. 14, the database goes on the Net.
Swoon
Price check: Free
Who’s there: Aging Gen-Xers, poets snowboarders and music fans. Employed college grads; 60 percent male.
Best feature: Swoon’s catchy name and hip art design have helped attract a well-defined user base
Yahoo Personals
personals.yahoo.com
Price check: Free
Who’s there: Mirrors the Internet population: 65 percent male, 21 to 44 years old. Professionals and computer geeks.
Best feature: Perhaps your best shot at a love connection with 200,000 ads in its large database
